Company rebranding often means the need to revisit existing assets – we took existing YouTube videos and added new branding & idents.
Financial Services interview edits
We have started working with mtn-i on their video content marketing initiative, providing a video editing service for their industry stakeholder interviews. These are shot at short notice by a studio videographer and the rushes provided to us. After a lengthy proofing process to decide on a working methodology & graphical templates, we have come up with a clear on-brand set of captions which highlight the points being made in the interviews. Much finessing was needed to ensure appropriate text point sizes were being used, and that the client knows how their decisions about wording affect readability & positioning on screen.
These sessions are an ongoing monthly collaboration, designed to highlight their company’s expertise in the market.
The job was to created a loopable video consisting of a slideshow approach to an existing brochure, paired with an existing explainer video shot elsewhere. The snag was we only had 24 hours to do it!
We compiled an executive summary to be broadcast at a client conference. This involved a talking head piece intercut with images and screen capture from 3 different devices.