We produced a series of informational and instructional videos for a high-quality local dental practice for use on their YouTube channel.
These were all shot in a short session, using a DSLR with different lenses for the relevant shots. 2 million Views for a handful of dental How-To videos is not too shabby – it’s all about using good searchable video titles and keeping the content informative.
The programme involves creating videos around various subjects and harnessing the power of niche keywords to generate excellent SEO – 450k views to date on YouTube.
We liaised with both graphic designer and web designer to ensure harmony. We created bespoke animated idents, and a new playlist-rich YouTube channel.
The video marketing project has yielded 30 talking head videos, each narrowly focussed on specific questions. These are filmed on clients premises using a portable studio setup including autocue.