Product teaser video ad
This product teaser video for the launch of a new screwdriver had the brief that the product should never be clearly seen. I had the vision of a partially lit object on a plinth, with “lightning” going on around it.
We worked with Fanstr on promoting this exciting new app promo video, fronted by Gary Lineker. The power of celebrity, a nice location & great words.
This was a 3-camera shoot based on a Q&A format, cut down to a 1-minute video with simple brand graphics.
The app has not yet launched.
Please see further videos on our Vimeo channel.
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This product teaser video for the launch of a new screwdriver had the brief that the product should never be clearly seen. I had the vision of a partially lit object on a plinth, with “lightning” going on around it.
One of the promotional video aims was to communicate the message through visuals alone, telling a story of the process without the need for voiceover. A day’s shoot, crew of two, two locations – and a great storyboard.
Getting 1 dog to sit and stay? Probably easy. Getting 4 to sit and stay for 30 seconds simultaneously? While their owners walk out of shot? It took us minutes, rather than hours. Good dog!