Lots of creative freedom in this promo, using a combination of DSLR, time-lapse, motion time-lapse and interview. The hardest part was cutting out so much usable material to keep the video under 2 minutes!
E-commerce conference promo
Following the successful video we produced for Channel Advisor in 2013, we again covered this London conference in 2014 using a variety of cameras to produce a buzzy video.
We had a good time shooting this event, working hard but with lots of creative freedom to make a conference visually interesting. There was a pair of GoPros and a pair of DSLRs, a camera slider, timelapses and a mini-jib. It’s great having the opportunity to play around with shots, not all of which work, but to still come up with a finished edit which the client loves, and have plenty of good shots left unused.
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The challenge of an onsite same-day edit was part of the brief for this international conference shoot at the Emirates Stadium. The client was delighted with the finished video.
We worked on event and edit-only projects to showcase the work of an inventor and horologist. This has also involved YouTube optimisation. One of these projects was the launch of one of the inventor’s products at Design Shanghai.